Founder narrative
The month I lost a day of customer data at $40K MRR: a data-loss diary (2026)
In 2026, the fastest way to lose your biggest customer is a backup you never tested. A composite founder diary about the night a botched production migration erased roughly 22 hours of customer data at $40K MRR, when the newer backup had been failing silently for months and the freshest clean copy was almost a day old. It covers what was lost, the email that had to go out, the agency that churned, and the restore-drill and point-in-time-recovery changes that cut the recovery point objective from about a day to five minutes.
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