Founder narrative
The month Gmail sent my password resets to spam at $39K MRR: a founder diary (2026)
A composite founder diary (2026): at $39K MRR my password resets, receipts and failed-payment notices quietly started landing in spam. The cause was one launch email sent to 6,240 people in a single afternoon, which pushed me over the 5,000-messages-per-day line where Gmail and Outlook both apply strict bulk sender rules. Why 22 complaints was enough, why Google Postmaster Tools shows a solo operator nothing until the day they break something, and what the fix actually cost.
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