Tag
39 posts tagged.
Calendly is private and stopped confirming its revenue, so third-party estimates now range from about $70M to $349M. Here is the source-typed ledger, the bootstrapped-then-$3B-raise story, and what actually transfers to operators.
Zapier's revenue is estimated near $310 million a year, reached on a single $1.2 to $1.4 million seed and profitability since 2014, then valued at $5 billion via a secondary sale. A source-typed ledger of what is confirmed, what is estimated, and what transfers.
Zoho crossed about Rs 12,313 crore (roughly $1.4 billion) in FY25 revenue, up 17.8%, having never raised a cent of venture capital. A source-typed ledger of how, and what actually transfers.
Todoist has crossed $100M in cumulative revenue, fully bootstrapped, and its founder says the number is the boring part. A dated, source-typed revenue ledger for Doist, and what actually transfers from a 17-year customer-funded climb.
Ahrefs is a fully bootstrapped, nine-figure SEO business, but it has never published an official revenue figure. The one hard number it let slip, ~$257M, and the operator lesson behind it.
Buttondown's founder Justin Duke is radically transparent about growth and profitability, but stopped publishing his revenue. The best estimate is roughly $392K a year and rising 61%. Inside the bootstrapped newsletter tool that hides its own number.
Simple Analytics never took a cent of funding and grew almost entirely by word of mouth. The dated ledger runs from $30K ARR in 2019 to a ~$500K/year third-party estimate in 2026. The number is real. The lesson underneath it is slower than it looks.
Fathom Analytics has never published its revenue, on purpose. The only figure in circulation is a third-party estimate of $5M to $10M ARR. Inside the privacy company that keeps its own numbers private.
Hypefury, the bootstrapped X (Twitter) growth tool by Samy Dindane and Yannick Veys, rode from about $300/mo to a $20K MRR peak, then publicly posted that revenue was declining. Third-party trackers now estimate roughly $567K ARR by 2024. The real lesson sits next to the number.
Third-party trackers peg Transistor.fm at roughly $4.5M ARR. The founders only ever confirmed the milestones: $1,400 in month one to "millions in ARR." The real story is the 50/50, no-VC structure two people chose on purpose.
Ghost publishes its finances live: $10.8M ARR, $907K MRR, 3.05% churn, 30,441 customers. The real story is not the number. It is the non-profit structure that means the company can never be sold.
